Trace it:

From Farm to Fashion

TraceBale software is an innovative digital traceability platform from CottonConnect that supports creating a robust, resilient, and transparent cotton raw material supply chain in the textile sector.

900,000

Farmers Registered

1.4B

T-Shirt Mapped

18+

Retailers on Board

< 1,250,000

MTS of Sustainable Cotton Processed

What Makes TraceBale Unique?

For over a decade, we have been working with brands and retailers to help them address the challenges of complex, remote supply and to map their supply chains effectively at each stage, from farm to finished product, ensuring complete transparency and traceability. TraceBale is the culmination of extensive work in the sector to understand the challenges in the complex textile supply chain and achieve digital traceability that enables retailers to trace a garment back to its origin.

Bottom-Up Approach

TraceBale is based on a ‘bottom-up’ approach of data gathering and provides comprehensive visibility into the entire cotton journey, from farm group to finished product, which includes tracking the often challenging last leg of the journey.

Trace the Origin

By giving visibility to processors involved at each stage, TraceBale empowers brands to trace the origin of their products. Retailers can now track and verify the source of the raw material and the complete journey of the product in the complex supply chain, enhancing authenticity, transparency and accountability.

Unique Hybrid Traceability Model - Digital and Physical

An integrated digital and physical traceability material platform is an optimum traceability solution for a textile supply chain. TraceBale enables brands to trace their product digitally through data and physically through DNA markers across the complete supply chain. Brands can tackle challenges such as providing evidence of circularity and meeting stringent regulations to prove sustainable claims and their other supply chain traceability requirements through TraceBale.

Supply Chain Data Analytics

TraceBale provides real-time data analytics and visualization support to brands in making insight-driven, timely business decisions and making the supply chain more efficient.

TraceBale : One platform to solve the textile industry's challenges.

TraceBale by CottonConnect revolutionises supply chain management by providing complete traceability and transparency and helping brands validate claims and achieve sustainability goals.

Supply chain complexity and lack of processor transaction data visibility

View Solution

  1. Regular data intake from processers to track fibre back to the farm provides transparency to the supply chain.
  2. Processing reports and supply chain data analytics.
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Limited access to fibre-quality data and analytics.

View Solution.

  1. TraceBale provides global fibre-quality data analytics to supply chain.
  2. Help brands target quality fibre procurement for specific products.

Lack of technology intervention and supply chain digitalisation.

View Solution.

  1. Physical and digital traceability.
  2. Data-driven insights and decision-making support for brands.

Demand volatility and seasonality.

View Solution.

  1. Automated process loss calculation to ensure volume traceability.
  2. Recall efficiency in case of order and volume failure risk.

Minimal collaboration, trust and visibility across the textile. supply chain.

View Solution.

  1. Enhance supply chain efficiency by building collaboration and trust between stakeholders. to the farm provides transparency to the supply chain.
  2. Regular training for suppliers.
  3. Supplier meetings that find collaborative solutions to issues.

TraceBale Powered by CottonConnect

CottonConnect helps brands access sustainable cotton and other natural fibers to create transparent, traceable and resilient supply chains. With headquarters in London and on-the-ground teams across the world, CottonConnect also enables producers and raw material farmers to work more responsibly and enjoy better livelihoods. To be successful, farmers need to increase income, profitability and productivity to continue to supply high-quality raw materials. CottonConnect help farmers improve their livelihoods and reduce the impact of cotton production on the environment. Through our training programms, we support cotton farmers in sustainable raw material production with reduced water usage, dependence on chemical fertilizers and pesticides, and reduced input costs, increasing profit.

The clock is ticking for brands, retailers and suppliers to tackle environmental, social and governance (ESG) challenges head-on. Building a resilient, robust and successful supply chain means having suppliers that are also succeeding.

Success Stories

Know how TraceBale impacted the business of best in the trade

Challenge :

In the fast-paced world of textile supply and demand, staying ahead of industry challenges and meeting consumer needs is crucial. Global retail apparel brand Mark’s wanted to map and optimise...

Solution:

Mark’s partnered with CottonConnect to use TraceBale as their chosen supply chain platform designed to address these challenges. TraceBale offers:

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Italy, Europe

Hear from the Industry Leaders

Read what customers have to say about TraceBale.

I saw it as something that could make my life easier as a founder... TraceBale has allowed us to really trace the product in a much smarter and more efficient way.

I saw it as something that could make my life easier as a founder... TraceBale has allowed us to really trace the product in a much smarter and more efficient way.

I saw it as something that could make my life easier as a founder... TraceBale has allowed us to really trace the product in a much smarter and more efficient way.

I saw it as something that could make my life easier as a founder... TraceBale has allowed us to really trace the product in a much smarter and more efficient way.

I saw it as something that could make my life easier as a founder... TraceBale has allowed us to really trace the product in a much smarter and more efficient way.

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